Grow With
TikTok Shop

Partners provide professional e-commerce services to sellers and creators to help them thrive on TikTok Shop.

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What is TikTok Shop

TikTok Shop is a new way for sellers to showcase and sell their products directly on TikTok. TikTok Shop Partner Center is designed for developers, talent agencies, and service partners to build your business, expand your revenue opportunities, and engage with sellers and creators.

Become a Developer
Build apps and grow alongside creators and sellers.
Become an Agency Partner
Foster the development of and deliver long-term value to creators.
Become a Service Partner
Provide professional services to help sellers thrive.

TikTok Shop Partner Center gives you access to:

Seller Support Tools

Seller Support Tools

API and App Solution Guidance

API and App Solution Guidance

Creator Management Tools

Creator Management Tools

Technical Support

Technical Support

Affiliate Partner Tools

Affiliate Partner Tools

TikTok Shop for you

TikTok Shop for
Developers
Service Partners
Creator Agencies
Affiliate Partners
Developers
Are you a developer? Whether you're building a connector app, a customer service tool, or something new, tech partners and developers can reach a built-in audience of sellers looking for ways to streamline and grow their business.
On Partner Center, developers can:
  • Explore our APIs, widgets, and webhooks.
  • Test apps with Development Shops.
  • Get listed on the TikTok Shop App Store.
  • Monetize your app and grow with our sellers.
Sign up for emails to get access to upcoming developer events.
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Service Partners
Consider yourself an e-commerce expert? TikTok Shop Service Partners (TSP) help provide services to support shop operations, affiliate/creator strategy, short video or LIVE content production, and paid media.
Service Partners can:
  • Get discovered via our TSP Directory and matchmaking services.
  • Access TikTok's latest e-commerce and partner resources qualify for exclusive incentives.
  • Receive Operations Management tutoring.
  • Receive dedicated TikTok Shop Team support (once GMV tiers are met).
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Creator Agencies
Are you an agency that works with creators 1:1 to maximize their TikTok Shop business? From talent management to live-focused support, agency partners are critical to helping creators succeed on TikTok Shop.
Approved Creator Agency Partners unlock:
  • Access to exclusive incentives.
  • Access TikTok's latest e-commerce and partner resources qualify for exclusive incentives.
  • Receive Operations Management tutoring.
  • Receive dedicated TikTok Shop Team support (once GMV tiers are met).
Join now
Affiliate Partners
Interested in creating and managing affiliate campaigns for sellers? Affiliate partners execute on behalf of sellers, and focus on finding relevant creators for a campaign, engaging the creators to participate, and managing their commission payments.
Approved Affiliate Partners can:
  • Increase revenue by sharing product links with managed and unmanaged creators.
  • Invite sellers to participate in campaigns, increasing exposure to relevant sellers.
  • Easily manage sample requests for creators.
  • Create product lists and set up commission rates with creators.
  • Easily track performance data, including viewing content made with samples and campaign performance.
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Partner Testimonials

"Since our launch, our monthly revenue has been steadily climbing at an impressive rate."
-- Anson Pan - US operations, ShoppeDance (App)
"The partnership between AfterShip and TikTok Shop has been a true collaborative effort. We have invested in developing products that help sellers scale on this new and exciting channel, and it's been such a pleasure to work with the TikTok Shop team to get merchants live and selling as soon as possible."
-- Greg Bauman -- Global Platform Partnerships, AfterShip (App)
"Pipe17 empowers brands to launch faster on TikTok Shop, sell more, and keep more of their margin by reducing operational costs. We see the massive opportunity this channel brings and have invested heavily in being the enterprise integration technology of choice for brands looking to scale."
-- John Shao -- Co-Founder & Head of Customer Success, Pipe17 (App)

Start your journey with TikTok Shop

Step 1

Register in Partner Center to get connected.

Step 2

Select your market and business category:

  • "MCN (Multichannel Network)" for Creator Agency Partners.
  • "Affiliate Partner" to sign up for matchmaking services as an Affiliate Partners.
  • "TikTok Shop Partner (TSP)" for Service Partners.
  • "App developer" for Developers, Tech Partners/ISVs, or for Seller In-House Developers.
Step 3

Submit your partner registration.

Join TikTok Shop Partner Center